
Confidential
Job Title: SEO Specialist for Product Optimization
Location: Remote / [Karachi, Pakistan]
Job Type: Freelance Contract Based
About Us:
We are OWS Pakistan, looking to improve our online visibility and product search rankings. Our focus is on driving organic traffic, increasing product visibility, and boosting conversions.
Job Description:
We are seeking an experienced SEO Specialist to optimize our website and product pages for search engines. The ideal candidate should have a proven track record in e-commerce SEO and the ability to create and execute strategies to enhance product discoverability and drive sales.
Key Responsibilities:
Conduct keyword research to identify high-performing, relevant search terms for product pages.
Optimize product titles, descriptions, meta tags, and images for SEO.
Perform on-page SEO, including URL structuring and internal linking.
Analyze competitors and identify opportunities for improvement.
Monitor and report on website performance using SEO tools like Google Analytics, Search Console, SEMrush, or Ahrefs.
Implement technical SEO strategies to improve website loading speed, mobile responsiveness, and crawlability.
Stay updated with SEO trends and algorithm changes to ensure compliance with best practices.
Requirements:
Proven experience as an SEO Specialist, particularly in e-commerce.
Strong knowledge of keyword research tools and SEO software.
Familiarity with content management systems (e.g., WordPress, Shopify).
Analytical skills to interpret data and generate actionable insights.
Excellent communication skills and attention to detail.
Preferred Qualifications:
Experience with local SEO and optimization for Pakistani audiences.
Knowledge of digital marketing and paid search strategies.
Background in optimizing product listings on platforms like Amazon or other marketplaces.
How to Apply:
Send your resume and a brief description of your past SEO projects to umermirza96@gmail.com with the subject line: “SEO Specialist Application .